Lakes and Country Real Estate is our next door neighbor here in Bloomingdale, Michigan. They were in need of a fresh new look that represented who they are and the demographic that they serve. To better explain “Lakes and Country”, Bloomingdale is located in the heart of farm land yet only 25 minutes from Lake Michigan. As designers we needed to ensure that the logo expressed that range of demographic very clearly.
Knowing that a landscape is the first thing you see when viewing a property, we thought it would be great to design a landscape iconic logo. The Lakes and Country logo can be seen in the front of their two office locations and on the for sale signs of the many properties they are representing.